Using Asset Equity to Purchase an Additional Business

What is equity financing?

Equity financing is the process of producing funds through the sale of shares. Companies gather money for various reasons, including an immediate need to pay bills or a long-term goal that requires cash to expand. When a firm sells shares, it essentially sells ownership of the company in exchange for cash. Potential sources of equity financing include friends, relatives of the entrepreneur, or investors. 

How equity financing works

Equity financing involves the sale of common stock and other equity or quasi-equity instruments such as preferred stock, convertible preferred stock, and equity units that combine common shares with warrants. 

Startups will go through many rounds of equity investment as they grow into profitable firms. They may utilize a range of equity instruments to satisfy their fundraising needs since they attract a variety of investors at different stages of their development. When it comes to investing in new firms, for example, angel investors and venture capitalists favor convertible preferred shares over regular equity since the former offers more upside potential and some downside protection. When the company has grown to the point where it could contemplate going public, institutional and individual investors may be able to purchase common stock. If the company requires additional funds in the future, it can use secondary equity financing options such as a right offering or an equity unit sale with warrants as a sweetener.

Different types of equity financing 

Private placements of shares with investors or venture capital firms or public stock offerings are the two methods through which companies obtain equity investment. Because it is less difficult, private placement is increasingly common among young businesses and startups.

Equity vs. debt financing

Equity financing is the opposite of debt financing. Debt financing involves a company taking out a loan and repaying it over time with interest. On the other hand, equity financing involves selling a portion of one's ownership in return for money.

Equity financing’s most significant advantage is the fact that it does not demand repayment. However, there are certain drawbacks to equity financing. When people acquire stock in a firm, they are agreeing to own a small piece of the company in the future. A company must make consistent earnings to maintain a healthy stock value and pay dividends to shareholders. Stock financing creates a bigger risk for the investor than debt financing does for the lender, so the cost of equity financing is typically higher than debt financing.


A revolver from a bank or financial institution is a flexible loan. A revolver is a specific amount of money that you can use as needed and then repay immediately or over a certain period. Revolvers are similar to credit cards that give you a set amount of money that you can spend whenever, wherever, and however you want. Like a loan, a revolver will accumulate interest as soon as funds are borrowed, and borrowers must be approved by the bank. The approval is based on the borrower's credit rating or relationship with the bank. It's crucial to keep in mind that interest rates fluctuate often, making it hard to predict the exact amount of money that you'll owe.

Although revolvers are less hazardous than credit card loans, they make earning asset management more complex for banks since outstanding amounts are harder to control once the revolver is given. They alleviate hesitations for banks to underwrite one-time personal loans for most consumers, especially unsecured loans. Taking out a loan every month or two, repaying it, and then borrowing again is also inefficient. Both issues are solved by revolvers, which make a specific amount of money available to the borrower as needed.

When a revolver is useful

Revolvers aren't intended to be used to pay for one-time purchases, but they may be used to buy items for which a bank might not normally approve a loan. There are specialized options, like mortgages and auto loans, to help fund one-time purchases. Individual revolvers are frequently used for the same reasons as corporate revolvers: to smooth out the peaks and valleys of changing monthly income and expenditure or to fund projects when specific financing requirements are hard to predict.

Consider a self-employed worker whose monthly income fluctuates or who must wait a long, often unpredictable period between completing a task and getting paid. While this person may normally utilize credit cards to deal with cash flow issues, a revolver might be a more cost-effective option with more flexible repayment schedules (it typically has lower interest rates). Revolvers can also be utilized to meet anticipated quarterly tax payments, especially if the "accounting profit" and the actual receipt of cash are not in sync.

The problems with revolvers

Like any other loan product, revolvers have the potential to be both useful and detrimental. Investors that take up a revolver must pay it back (and the terms for such paybacks are spelled out at the time when the revolver is initially granted). As a result, a credit screening process has been established, and potential borrowers with poor credit will have a far more difficult time getting approved.

Revolvers do not offer unrestricted cash. Unsecured lines of credit are less expensive than pawnshop or payday loans, and they're usually less expensive than credit cards. Nonetheless, they are more expensive than traditional secured loans such as mortgages or car loans. A line of credit's interest is typically not tax-deductible.

Some banks may charge you a monthly or annual maintenance fee if you don't use your revolver, and interest begins to accumulate as soon as money is borrowed. Because revolvers can be used and returned on an as-needed basis, some borrowers may find interest calculations more complex, and they may be surprised by the amount of interest they end up paying.

Comparing revolvers to other types of borrowing

Credit Cards

Revolvers and credit cards both have fixed borrowing limits, so you're only allowed to borrow a certain amount of money. The processes for exceeding that limit vary by lender. Banks, on the other hand, are less likely than credit cards to immediately allow overages. They often look to renegotiate the revolver and increase the borrowing limit. The loan is pre-approved, like how credit cards work, and the money may be withdrawn whenever the borrower wants. Finally, while both credit cards and revolvers have annual fees, none of them charge interest until the balance is paid in full.


Like traditional loans, revolvers require excellent credit, repayment of the monies borrowed, and interest charges on any cash borrowed. A borrower's credit score can be improved by taking out, using, and repaying a revolver. 

Unlike a loan, a revolver is generally for a specific amount and has a predetermined repayment schedule. It also offers additional freedom and a variable interest rate in most situations. Your revolver will cost more when interest rates increase, but a fixed-interest loan will not. A revolver typically has fewer restrictions on how the money borrowed may be utilized. A mortgage and an auto loan must be used to purchase the specified property and car, respectively, while a revolver can be used at the borrower's discretion.

Advantages and disadvantages of equity financing

There are many options for both debt and equity financing, but which one is better for you? 

Advantages of equity financing

  • No responsibility for the firm to repay the money

  • No additional financial strain on the company

Disadvantages of equity financing

  • Selling a portion of your firm to investors

  • Sharing your earnings with investors

  • Consulting with investors whenever you make business choices

Special Considerations

A local or national securities regulator oversees the equity-financing process in most nations. This sort of law is primarily meant to protect investors from unscrupulous operators who may solicit money from inexperienced investors and then disappear with it.

As a result, equity financing is usually accompanied by a prospectus or offering memorandum that contains extensive information that should aid the investor in making an informed decision regarding the financing merits. The memorandum or prospectus will disclose the company's activities, information about its officers and directors, how the fundraising funds will be used, risk factors, and financial statements.

Investor demand for equity financing is heavily influenced by the health of financial and equity markets. A steady pace of equity financing shows investor confidence, but a flood of financing might imply overconfidence and a market top. 


Businesses typically require outside capital to maintain operations and invest in future growth. Any sensible company strategy will take into account the most cost-effective loan and equity financing options. The major benefit of equity financing, regardless of the source, is that it has no repayment obligation and provides additional capital for a firm to expand its operations. 

Fundamentally, revolvers, like any other financial product, are neither good nor bad. It all boils down to how people employ them. On the one hand, excessive borrowing from a revolver, like excessive credit card spending, might put a person in financial trouble. Revolvers, on the other hand, may be a cost-effective solution for monthly financial whims or finishing a tough purchase such as a wedding or home building. Borrowers should study the terms thoroughly (particularly the fees, interest rate, and repayment schedule) before signing, shop around, and don't be afraid to ask plenty of questions.

Equify Financial is here to help you decide which option is best for you. Our financial experts can help you develop a financial plan and take steps towards reaching your goals. Contact us today!

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